Writing by James

Articles and opinions on technology, social media and innovation


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Guest posts now online at Medmeme

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Just a quick post to say that two pharma-focused articles are now up at Medmeme.

Pharma and Facebook: Gone for good?’ investigates the relationship between big pharma and the world’s largest social network, whilst ‘Two Rarely Mentioned Reasons to go Digital’ looks at the less obvious reasons for moving towards digital marketing: money and compliance.